Features

Segmenting the Sports and Active Nutrition Market for Everyday and Elite Athletes

Innovative product formulas that address unique nutritional needs are building a durable and diverse marketplace.

Health E-Insights

Relieving Knee Pain, Lower Back Discomfort with Vitex negundo (Chinese Chastetree)

Amol Pathak, director of business and strategy at ENovate Biolife reviews the company’s proprietary ingredient Muvz.

Columns

Nutraceuticals Market Enters New Era of Women’s Health

The recognition of women’s unique health needs and the concerted efforts to address them mark a significant shift in both culture and scientific endeavors.

Features

Performance and Prevention: Muscle, Bone, and Joint Health Solutions Rise to the Occasion

For elite athletes, active lifestylers, and those in the golden years, the supplement market offers compelling options to support strength and mobility.

Features

Betting Big on Supplements for Gaming and Esports

Brands compete to win over consumers with convenient products that address energy, cognition, joint health, eye strain, and other health demands.