Supplyside West

Booth 4559
 
After developing an effective method for genomic identification of botanical raw materials, through sophisticated DNA sequencing-based tests, Indena has recently opened a new frontier of research to guarantee quality and safety of botanical products. 
 
While DNA barcoding assure the traceability of the medicinal plant, the final product consumers will use is a botanical extract. That’s why applying the same approach to extracts is key to guarantee quality and safety. 
 
After years of study and investments and thanks to its pioneering approach, Indena, among the first players in the market, has developed a reliable method of genomic analysis for extracts.
 
Indena’s MIRTOSELECT is the first example of DNA technology applied to an extract, the company said. Bilberry extracts are largely used in pharmaceutical and nutraceutical products due to their known positive effects in particular on eye health and microcirculation. It is important to guarantee that bilberry extracts have the required specifications in terms of chemical components and the declared pure botanical origin, Vaccinium myrtillus L. berries.
 
Learn how this new technology is able to ensure the authenticity of this ingredient, the original one. Stefano Lo Priore, CEO, Hyris Ltd. will present “Botanical Alert! DNA Technology Applied To Bilberry Extract: Indena’s Mirtoselect” on Friday, Oct. 18, 1 to 1:20 pm at the Presentation Theatre.