LycoRed Natural Products recently received self-affirmed GRAS (generally recognized as safe) status for its Lyc-O-Mato powder. Lyc-O-Mato’s new found GRAS status allows it to be used in a variety of fortified foods. The powder contains lycopene plus other beneficial tomato phytonutrients, including other carotenoids and tocopherols. In addition to adding health benefits to food, Lyc-O-Mato Powder can be used as a natural red colorant in a variety of foods, such as soy meat substitute products, pasta, cereals and smoothie drinks.