Market Updates, Products & Ingredients

Bolthouse Farms Debuts Plant Protein Milk 

The beverage contains 10 grams of pea protein per 8 oz. serving.

As consumer appetite grows for more nutritious plant-based, dairy-free products, Bolthouse Farms, has introduced Bolthouse Farms Plant Protein Milk.

Refrigerated and non-dairy, Bolthouse Farms Plant Protein Milk contains 10 grams of pea protein per 8 oz. serving (versus only one gram of protein in almond milk) and has 50% more calcium than dairy milk. A protein-packed alternative that appeals to both traditional dairy and alternative dairy milk drinkers, Bolthouse Farms Plant Protein Milk is vegan, non-GMO, and does not contain dairy, nuts, soy, lactose, or gluten. The beverage is available in four flavors—Unsweetened, Original, Vanilla and Chocolate.
 
“Current alternative milk options don’t address the needs of more than 40% of people seeking great tasting, nutrient rich, allergy-free options,” said Suzanne Ginestro, chief marketing and innovation officer, C-Fresh. “Our Plant Protein Milk was created to satisfy the growing number of consumers seeking plant-based proteins, as well as traditional dairy milk drinkers looking for better food choices that are also rich in calcium.”
 
According to recent data from Information Resources, Inc., the non-dairy milk segment is expected to grow to $4 billion by 2020. Bolthouse Farms Plant Protein Milk aims to drive the plant-based alternative milk category forward by aligning with consumers demand for food choices that connect with their nutrition and lifestyle needs.

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