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The Netherlands-based professional speaker will discuss ideas he’s gathered from personal conversations with industry members.
December 1, 2021
By: Mike Montemarano
Paul Rulkens, an international public speaker, author, and boardroom advisor, was announced as the keynote speaker at the Global Organization for EPA and DHA Omega-3s (GOED) Exchange, set to take place in Fort Lauderdale, Fla., from February 15-17, 2022. Rulkens’ TED talks have garnered more than 4 million views worldwide, and he has authored two business books. He describes his work with companies as “accelerating bold executive outcomes with the least amount of effort,” and believes that innovation can be more effective and accessible as a catalyst to growth if small changes which pay large dividends are sought out. Rulkens’ address at GOED Exchange will be specific to the omega-3 industry, and he has spoken one-on-one with several GOED member companies to get insights into the segment. “We will be talking about ways to rethink the omega-3 industry,” Rulkens said. “The key will be how to drive innovation in an industry that’s already being innovative.” After the interactive session, attendees should be equipped with practical tools that they can bring back to their companies to create impact, GOED said. Rulkens’ keynote will kick off the three-day GOED exchange, a biennial event that brings companies and stakeholders in the omega-3s industry together from around the world. Other sessions for the 2022 event will include topics such as omega-3s and sustainability, marketing to Hispanic consumers, and personalized nutrition. The full event agenda and registration can be found here. This year’s event will have a hybrid format, with virtual and live streaming options available to those unable to attend in person.
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