Dietary supplement brand NOW has launched two new supplements: Omega-3 Gummy Chews, and E-Sport Reaction Powder.
 
The sugar-free Omega-3 Gummy Chews provide consumers with a unique delivery format offering 750 mg of fish oil, with an advanced delivery system that mimics the natural nutrient delivery in foods in order to improve bioavailability. The gummies are tested to meet NOW’s requirements for purity, potency, and contaminants.
 
“We know people have so many choices when it comes to their health and wellness, and it’s imperative to our mission that we offer affordable and accessible solutions they can trust,” said Jim Emme, NOW CEO. “We’re proud of our latest innovations that demonstrate our commitment to bringing quality products to market that meet the needs of any health-seeking consumer.”
 
NOW’s E-Sport Reaction Supplement features clinically-supported ingredients formulated for marathon gaming sessions. Each five-gram scoop, available in a chocolate milkshake flavor, “enhances focus and performance by delivering up to five hours of sustained, crash-free energy and heightened alertness, as well as shielding eyes from high-energy blue light and locking in moisture,” the company stated. Like all NOW Sports products, the supplement contains no artificial colors or sweeteners. E-Sport Reaction features FloraGLO lutein and zeaxanthin, enXtra Alpinia galanga extract complex, MaquiBright (Aristotelia chilensis) Berry Extract, and caffeine from green coffee beans as well as Xtenergy sustained-release caffeine.