Informa Markets has officially opened registrations for Vitafoods Europe 2025, from May 20-22. The event will be at a new location for the first time, in Fira Barcelona, Gran Via. The new venue has 75,000 square meters of exhibition space, and the event will include new show features and an extended lineup of exhibitors for what is shaping up to be the biggest event to date.

“We’re thrilled to invite the nutraceutical community to join us for the first chapter of our new adventure,” says Julien Bonvallet, group brand director at Vitafoods Europe. “Barcelona’s world-class accommodation options, international transport links and vibrant culture provides an ideal hub for uniting the global nutraceutical community.”

New Features

The upcoming event will feature an expanded finished products area, where exhibitors will showcase the latest market-ready innovations. A brand new pet nutrition hub will also be included in this year’s event, along with several other new features to be announced soon.

Next year’s event will also see the launch of the Vitafoods Europe Innovation Awards, which celebrates the industry’s foremost achievements in ingredient innovation, diversity and inclusion, and more. Entries are open until March 7, and winners will be selected an an awards ceremony at the event.

Familiar Favorites

Several mainstay features will also be included this year, such as the Vitafoods Insights Theater and Vitafoods Europe Conference, as well as the Tasting Center, which features a wide variety of samples of ingredients and finished products.

“After 26 years, we stay committed to serving the needs of this dynamic industry. With more exhibition space than ever before, Fira Barcelona is the perfect place for us to continue to grow our offering in-line with the booming nutraceutical market,” said Bonvallet. “But while Vitafoods Europe is evolving, at its core, it remains the same event our audience knows and loves. Our visitors look forward to returning to Vitafoods Europe year after year, so long-standing favourites will be complemented and enhanced by the opportunities of a fantastic new location. 2025 really will be an event not to be missed!”