Market Updates, Products & Ingredients

Ingredients by Nature Positions Citrus Formulation for Gamers

Citrus flavonoids in Eriomin act as potent antioxidants and help maintain inflammation levels within the normal range, according to the company.

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By: Sean Moloughney

Supplier of citrus-derived flavonoids, Ingredients by Nature (IBN), has launched Eriomin for esport formulations. The high-potency, standardized extract from lemons can help gamers get real-time and long-term health benefits for improved performance and recovery, according to the company.
 
Gaming has serious impact on the body. Like other athletes, gamers require endurance, recovery and mental health benefits from their nutrition. Unfortunately, gamers face a lack of alternative health options when it comes to nutrition, leading to unhealthy habits that affect their ability to compete. Eriomin Esport will provide gamers a multi-functional approach by addressing oxidative stress, inflammation, and blood glucose levels to optimize gaming.
 
The citrus flavonoids in Eriomin Esport act as potent antioxidants, helping neurons communicate optimally for quick thinking and reducing eye strain by providing support to the macula, the company said. Eriomin Esport also helps maintain inflammation levels within the normal range. Because of Eriomin’s inflammation support, gamers can look forward to faster post-game recovery and minimized ear damage from headphones. The marketplace is filled with sugary foods and drinks for quick bursts of energy and the resultant sugar spikes and crashes can negatively impact performance. By managing proper glucose levels, Eriomin Esport helps gamers sustain attention, focus, and energy for better and longer gameplay.
 
“The video game industry has surpassed both the movie and music industries in annual revenue, and it will continue to grow as technology continues to advance. There is no better time than now to provide health solutions for esports professionals and casual gamers both,” said Rob Brewster, president of Ingredients by Nature. “Eriomin has shown significant results in its multiple clinical studies and Eriomin Esport delivers that same multi-functional benefit to gamers by delivering a healthier competitive edge.”
 
Eriomin Esport can also be combined with other ingredients—such as CoffeeFruit Pure and Yerba Mate for more energy or Guarana for increased focus—to enhance its effects.
 
“The benefits of Eriomin go beyond just prediabetes management,” Brewster continued. “Our Esports application is the next step to fulfill our vision of an Eriomin line that helps address multiple health categories from multiple angles. Our newly updated website reflects this vision.”

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