Lifeway Foods, Inc. has unveiled a new line of Traditional Icelandic-style skyr; a plant-based, vegan kefir; and a sparkling probiotic beverage.
 
“These new products underscore our commitment to delivering the widest variety of delicious, nourishing, functional foods to satisfy everyone’s unique tastes and dietary needs,” said Lifeway Foods CEO Julie Smolyansky. “The documented health benefits of probiotics have attracted a fast-growing market of consumers looking to boost digestive health and immunity. We’re thrilled to introduce these exciting new options that truly offer something for everyone.”
 
Known for its rich flavor, creamy texture, and potent health benefits, Skyr has been a part of Icelandic cuisine for centuries. Made in small batches for maximum freshness, Lifeway’s new Organic Skyr boasts 14 probiotic cultures, including 2 strains that are essential to authentic Icelandic Skyr. Made with organic whole milk and packed with 18 grams of protein, Lifeway’s Organic Skyr is a gluten-free superfood with a silky, indulgent texture. It is available in five varieties: natural, blueberry, wildberry, ancient grains, and honey. Lifeway’s Organic Skyr also comes in a resealable cup with a spoon.
 
As the leading supplier of kefir in the U.S., Lifeway is expanding its lineup of probiotic beverages with Plantiful, a new plant-based protein drink. Made from organic and non-GMO pea, hemp and rice protein, the Plantiful blend contains 5 vegan kefir cultures. Available in 4 flavors, Plantiful is an organic, dairy-, gluten- and soy-free.
 
Lifeway also launched a new sparkling Elixir. Launched earlier this year, these organic, non-dairy, carbonated probiotic beverages offer an alternative to sugary soda and traditionally creamy probiotic beverages. Available in four flavors—Tangerine, Hibiscus, Ginger and Elderberry—Lifeway Elixirs are caffeine- and gluten-free, vegan, kosher and low in sugar and calories.