Market Updates
Sabinsa to Showcase Ingredients and Products from Ayurvedic Brand Nature’s Formulary
Many of the range of botanical extracts, probiotics, and enzymes are suitable for food and beverage applications.

By: Mike Montemarano

Photo: livertoon | Adobe Stock
Booth 4239
Sabinsa will be highlighting its portfolio of sustainably sourced, clinically-backed ingredients at Natural Products Expo West. Additionally, Anurag Pande, PhD, the company’s vice president of scientific and regulatory affairs, will be present at the company’s booth to answer technical or regulatory inquiries. Many of Sabinsa’s offerings have GRAS status, making them suitable for functional foods and beverages.
In a separate booth (4547), Sabinsa will showcase products from its recently-acquired Ayurvedic brand, Nature’s Formulary, which has been incorporated into the Sabinsa Wellness Products division alongside brands America’s Finest, Inc. and Sanutra Wellness. Visitors to this booth can stop by to take a Dosha evaluation and speak with a certified Ayurvedic clinical consultant to discuss their test results.
The featured ingredients in Sabinsa’s booth include:
- LivLonga, a formulation of Curcumin C3 Complex, Livinol, and the bioavailability enhancer BioPerine;
- Sabroxy, a patented extract of Oroxylum indicum bark extract, standardized to oroloxyn-A, baicalein, and chrysin for healthy cognitive function;
- Curcousin, a patented, clinically-studied brand of Calebin A for metabolic health and weight management;
- Curcumin C3 Reduct, an antioxidant for organ health which is evidenced to have stronger activity compared to standard curcuminoids;
- LactoSpore Heyndrickxia coagulans, a clinically-validated, GRAS, shelf-stable probiotic;
- Shagandha, a 2.5% USP-grade ashwagandha root extract for stress and anxiety;
- PoZbio, a patented postbiotic composition of lipoteichoic acid, isolated from the cell walls of heat-treated Lactobacillus paracasei;
- BioPerine, a black pepper extract for improved bioavailability;
- DigeZyme, a blend of digestive enzymes.