SaltWorks,Woodinville, WA, launched a new e-commerce website to better serve wholesale customers purchasing large volume quantities of all-natural sea salt and mineral salt. The new wholesale website, powered by Magento digital commerce platform, provides a uniform brand experience and a range of self-service tools.
 
SaltWorks partnered with Gorilla Group to develop the exclusive “Salt Portal” purchasing platform to better accommodate and benefit SaltWorks’ business customers. As a Magento Gold Partner, Gorilla Group has expertise developing responsive B2B e-commerce solutions using the Magento digital commerce platform. Gorilla Group partnered with SaltWorks through the entire process, from discovery and planning to implementation and maintenance, while integrating and customizing Magento to suit SaltWorks’ specific needs.
 
Key Website Features: 

• Responsive mobile-friendly design, straightforward navigation and convenient product discovery makes purchasing simple on any device, 24/7.
• Customers can apply for a wholesale account directly on the website.
• Instant access to customer-specific, accurate net pricing when logged into an approved wholesale account.
• Request custom freight shipping quotes, track orders, and easily access invoices or purchase history online.
• Enhanced relevant content includes technical data, videos, product specifications, applications and certifications.

“We recognized that our business customers are not one-size-fits-all. We worked hard to create a B2B e-commerce website that consistently enhances each customer’s experience based on their unique interests and purchasing needs while providing the absolute best customer service possible, whether they’re on a desktop computer or mobile device,” said SaltWorks CEO Mark Zoske. “We have been imagining and building this website for years, and finally the Magento digital commerce technology has enabled our vision to come to life. We partnered with Gorilla Group to implement and customize the platform, resulting in a website is easy to use, full of relevant content and information, and is personalized for every buyer. I firmly believe that our new website is the future of B2B e-commerce.”