Rowdy Prebiotic Foods has introduced a natural energy bar featuring the gut-health superfood yacon root.

The brand is the culmination of triathlete and outdoors enthusiast Kellie Lee’s clean eating research as she sought new ways of fueling her body after being thrown a medical curveball. “I was worried I wouldn’t be able to live the life I wanted after having my gallbladder removed and being diagnosed with hypothyroidism,” explained Ms. Lee. “My diet and gut health were something I could control, and it empowered me to find my solution.”

Her research led her to the Rowdy Bar’s spotlight ingredient: yacon root. This prebiotic powerhouse was the alternative sweetener she needed to create low-glycemic, high-flavor bars for energy.

“Our digestive health thrives only when we have both pro- and prebiotics,” explained Ms. Lee. “They strengthen our immune system, help us absorb more vitamins and minerals, and keep us revved and ready to go.”

Each Rowdy Bar is crafted with 10 or fewer whole food ingredients and no artificial flavors, and is paleo-friendly, non-GMO, and gluten-, soy-, and dairy-free. Rowdy Bars are available in Chocolate Coconut Cashew and Peanutty Dark Chocolate, with a new Sunflower Butter N’ Berries flavor due to launch this August.