SweeGen, a nature-based sweetener company, has launched its advanced stevia-based sugar reduction platform, Bestevia Taste Solutions. Product manufacturers will find the enhanced portfolio valuable in saving time and cost during their product development cycle, the company claimed. The platform is label friendly, nature-based, non-GMO, and cost competitive.
 
SweeGen previously built a distinctive non-GMO stevia platform and now enters a new business of product development for—among others—dairy, beverage, nutrition, and confectionery with Bestevia Taste Solutions.
 
The company’s portfolio and expanded services provide clients with more options for delivering a full-taste experience for sugar reduced food and beverages with a sweetness profile and mouthfeel of sugar-made products. 
 
“Our clients are faced with challenges in formulating reduced sugar products without compromising taste,” said Shari Mahon, senior vice president of product development. “SweeGen has the product development expertise and creative building blocks to provide solutions. We are excited to introduce our Bestevia Taste Solutions which offers the sweet taste experience consumers prefer.”
 
“This platform enables my team and our clients to work together even closer. It is built on a strong stevia foundation, and is enhanced with our creative building blocks to provide a custom blended solution that delivers best tasting products,” Mahon said.