Ancient Nutrition has achieved Regenerative Organic Certified (ROC) status for the farming operations owned by its founders, Jordan Rubin and Dr. Josh Axe in Tennessee and Missouri. With this certification, Ancient Nutrition, through the company’s R.A.N.C.H. Project, will direct the strategy and operations on the first ever ROC farms in their respective states.
 
Ancient Nutrition and its founders join Gaia Herbs as two of the three dietary supplement brands to receive ROC status.
 
ROC by the Regenerative Organic Alliance is a new certification for farms, food, fiber, and personal care ingredients that goes beyond current organic standards and involves ethical and social standards as well. As an agricultural certification, it has a wider scope that involves standards in soil health, farming, animal welfare, and social fairness.
 
The Tennessee farm is named the Center for Regenerative Agriculture, which is also Ancient Nutrition and The R.A.N.C.H. Project’s headquarters. The R.A.N.C.H. Project is a focus on the company’s commitment to regenerative agriculture, nutrition, and climate health.
 
“The all-encompassing standards of being Regenerative Organic Certified represent the pinnacle of ecologically sound agricultural operations that, if broadly implemented, will take our food supply far beyond organic,” said Jordan Rubin, co-founder and CEO of Ancient Nutrition. “As the operators of the first ROC farms in the states of Tennessee and Missouri, we aim to establish a legacy of health and hope for Ancient Nutrition team members, partners and customers. With our “open source” research projects, we aim to inspire dozens, if not hundreds, of farmers to follow suit.”
 
Ancient Nutrition relies on organic farms for many ingredients used in its products, including those grown on its own farms, and the company is now working to create supplements that can be fully Regenerative Organic Certified.
 
“When Gaia Herbs earned its Regenerative Organic Certified title for our 350 acre farm, we took our commitment to planetary health and organic farming to a new level. This certification signifies a commitment to the health of the earth as well as the health of the people who steward the herbs that we grow,” said Alison E. Czeczuga, director of social impact and sustainability at Gaia Herbs. “We are thrilled to be advancing and promoting ROC principles with our friends at Ancient Nutrition, who have been pioneers in regenerative agriculture and are making a positive impact on the world.”