Zarbee’s, Salt Lake City, UT, is launching a new line of natural vitamins and supplements for infants and toddlers. These products contain no gluten, dyes, artificial flavors or sweeteners, and feature handpicked natural ingredients.
 
“We’re proud to introduce a new line of vitamins and supplements that provide a full range of wellness solutions for moms with infants and toddlers,” said Bret Furio, chief executive officer of Zarbee’s Naturals. “We’re also pleased to share that this new line has been selected by Target to be a part of their 2015 Made to Matter collection of leading natural, organic and sustainable brands.”
 
The new line includes Zarbee’s Baby Probiotic supplement, which the company said promotes and maintains digestive health. The proprietary 3Biotic formula contains a prebiotic, probiotic, and natural postbiotic to increase delivery of the beneficial bacteria to the child’s digestive system.
 
Zarbee’s Baby Vitamin D Supplement delivers vitamin D in a natural coconut oil to help absorb calcium for strong bones and teeth. The American Academy of Pediatrics recommends supplementing breastfed infant with 400 IUs of vitamin D daily since an adequate amount of vitamin D is not transferred through breast milk.
 
The line also includes Zarbee’s Baby Omega-3 formulated with plant-based DHA and natural coconut oil. The company noted adequate intake of DHA has been shown to support brain, eye and nervous system development during all stages of life.
 
Zarbee’s also launched a Baby Multi Vitamin with Iron Supplement specially designed to meet the needs of growing infants and toddlers. It delivers 100% of the daily recommended value for infants of 9 essential vitamins including vitamins A, C and D as well as iron.