Vega, a leading plant-based nutrition brand from The WhiteWave Foods Company, Denver, CO,unveiled an updated product portfolio and new packaging to American consumers. Along with these updates was the introduction of Vega One Organic All-in-One Shake, the newly organic certified version of the company’s top-selling product. Other updates included a new nutrition bar, as well as new packaging and formulation changes to many of the brand’s existing powders, shakes and bars.
 
Packaging, taste, and texture changes impact Vega One Organic All-in-One Shake, VegaProtein & Greens and Vega Protein Smoothie. To help fuel consumers on-the-go, Vega has launched a new nutrition bar: Vega 20g Protein Bar which can be enjoyed any time of the day. Additionally, new flavors, packaging, and taste updates of Vega Protein Snack Bar and Vega Sport Protein Bar provide fuel as a snack or post-workout. Ready-to-drink Vega Protein Nutrition Shake is now available in a new bottle format for increased convenience. Canadian consumers will start to see updates later in 2018. Vega products are gluten-free and certified vegan, with no artificial flavors, colors or sweeteners.