Market Updates, Products & Ingredients

Fairlife Snacks Help Curb Hunger Between Meals

Fairlife unveils new line of snack-sized ready-to-drink beverages made with ultra-filtered milk, honey & oats.

Fairlife, LLC, the dairy-based health food company, has launched fairlife smart snacks, a new collection of snack-sized beverages designed to help curb hunger between meals. The latest addition to the company’s portfolio of nutritious beverages, fairlife smart snacks are made with fairlife ultra-filtered milk, which is dairy milk that has been cold-filtered to remove the lactose while delivering 50% more protein and 50% less sugar than regular milk. The milk is blended with a touch of honey for sweetness and oats for a rich, creamy texture, as well as real strawberries, cocoa, and vanilla for flavor. 
 
“As a mom, grandmother of triplets, a dairy farmer, and a company spokesperson, my days are never the same but always busy and jam packed with projects and activities that keep me constantly moving. Whether traveling for business or leading a tour around the farm I’m always looking for that energy and nutrition boost in the mid-morning or mid-afternoon,” said Sue McCloskey, co-founder of fairlife, LLC. “That’s why I’m so excited to announce the addition of fairlife smart snacks to our portfolio, but I’m especially delighted because its irresistibly rich and creamy flavor profile excites my taste buds and it keeps me from being hangry between meals. I’m so proud that fairlife can offer one-of-a-kind products like these that bring superior nutrition in conveniently sized bottles that fit our fast-paced lifestyles today.” 
 
Available in Rich Chocolate, French Vanilla, and Creamy Strawberry, each flavored variety offers 15 grams of protein and five (5g) grams of dietary fiber in an eight-ounce (8-oz) bottle. Each bottle also delivers 40% of the recommended daily value of calcium and contains no artificial preservatives, no artificial flavors, and no colors from artificial sources. The beverage is lactose-free, gluten-free, ultra-pasteurized for a longer shelf life, and contains prebiotics, which scientists have found to help nourish the good bacteria already in the gut for improved digestion and immune function. 
 

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