Literature / Brochures

Innovations in Beverages

About the Company

Applied Food Sciences, Inc. (AFS) started as a cancer prevention research company taking our knowledge of extracting natural botanical compounds in lab based research to launched a specialty ingredient company in 2001.
 
With offices in Austin, TX (HQ), Boulder, CO, and the new innovation center in Iowa City, IA, AFS has a global reach.

Vertical Integration
AFS is involved in all aspects of our ingredient purchasing, sourcing, and procurement.

Market Trends

• 30% of beverages launched, worldwide, positioned themselves as “functional beverages” (Innova, 2017).
 
Top categories: Vitamins, Protein, Energy, Gut health, and Antioxidants.
 
• 73% of consumers indicate that package labels, like Organic and Non gmo, have influence on the purchase of healthy and natural products (MNI, 2018).
 
• Natural beverages occupied more than 40% of total beverage dollar gains and organic beverages grew by 25% in dollar gains (SPINS, 2017).

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